About Our Team

At Banyan Tree Veya, we create experiences that go beyond dining—crafting moments of connection through refined gastronomy, authentic storytelling, and intuitive service.

Our Food & Beverage offering is an essential part of the guest journey, blending local identity, culinary excellence, and mindful luxury within the unique setting of Valle de Guadalupe.

Role Purpose

The F&B, Sales & PR Coordinator serves as the voice and ambassador of the hotel’s Food & Beverage experiences across Valle de Guadalupe and surrounding areas.

This role is responsible for positioning our restaurants, bars, and experiences within the local and regional market, building strong relationships, driving awareness, and generating business through strategic sales and public relations efforts.

The Impact of This Role

This position plays a key role in elevating the visibility and desirability of our F&B offerings, connecting the resort with guests, partners, and the local community.

As the primary representative of Banyan Tree Veya’s F&B experiences, this role ensures:

Strong presence in the local market
Meaningful partnerships with key stakeholders
Increased traffic and revenue across all outlets
Consistent brand storytelling aligned with our philosophy

Position Objective

To promote, position, and drive sales for all Food & Beverage outlets and experiences, acting as a strategic liaison between the hotel and external partners, while enhancing brand recognition and guest engagement.

Key Responsibilities

Act as the official representative of the hotel’s F&B outlets across Valle de Guadalupe and surrounding markets.
Develop and maintain relationships with key commercial partners, including wineries, tour operators, local businesses, and concierges.
Promote restaurants, bars, events, and experiential offerings to drive foot traffic and revenue.
Identify new sales opportunities, partnerships, and collaboration initiatives.
Coordinate on-site visits, tastings, site inspections, and familiarization experiences.
Support the creation and execution of PR and marketing initiatives aligned with the brand.
Ensure consistent and elevated brand messaging across all external interactions.
Collaborate closely with Marketing, F&B, Events, and Revenue teams to align strategies.
Monitor market trends, competitor activity, and guest preferences.
Track performance, generate reports, and provide insights on opportunities and results.
Participate in local events, activations, and networking opportunities as a brand ambassador.

Critical Skills & Qualifications

Strong interpersonal and relationship-building skills with a natural sense of hospitality and charisma.
Excellent communication skills with a refined, professional presence.
Sales-driven mindset with the ability to identify and close opportunities.
Understanding of luxury hospitality, gastronomy, and experiential travel.
Knowledge of the Valle de Guadalupe market highly preferred.
Ability to work independently while maintaining strong alignment with internal teams.
Highly organized, proactive, and detail-oriented.
Fluency in English and Spanish required.

Banyan Tree, Philosophy

“I am with you”

What Makes This Role Unique

This is more than a sales position—it is a storytelling and relationship-driven role.

As a key ambassador of Banyan Tree Veya, the F&B Sales & PR Coordinator brings to life a culinary experience rooted in place, culture, and connection, building bridges between the resort and the vibrant ecosystem of Valle de Guadalupe Vineyards.